ITRun your Amazon catalog, orders and shipping from one operational dashboard.
FireFeed is a marketplace feed and order management platform that helps online merchants synchronize product catalogs, inventory, prices and Amazon orders with their internal systems — and complete shipment workflows end-to-end.
Selling on Amazon should not mean juggling spreadsheets, scripts and manual exports.
Most merchants operating on Amazon spend more time keeping their catalog, prices and shipments aligned across systems than they do selling. FireFeed centralizes those operations.
Disconnected catalog data
SKUs, EANs, prices and stock live in different sources. Updates drift, listings break, ASINs get suppressed.
Manual order operations
Order extraction, label preparation and tracking updates eat hours per day and produce errors that hurt seller metrics.
Compliance pressure
Amazon expects strict, auditable handling of customer information — particularly for shipping and recipient data.
One platform for catalog, pricing, orders and shipment workflows.
FireFeed helps sellers reduce manual operations by centralizing product feeds, order imports, shipment workflows and tracking updates in a single operational dashboard.
Product feed management
Import product feeds from ERP, PIM, CSV or supplier sources. Normalize, map fields, manage EAN/SKU, apply inclusion rules and pricing logic, and publish to Amazon.
Inventory & pricing
Continuously synchronize availability and prices. Apply margin rules, stock thresholds and feed-validation checks before publication.
Order management
Import Amazon orders, expose them to operations teams, track preparation status, and export to OMS/ERP.
Shipping workflow
Retrieve the shipping data needed to fulfill the order, manage recipient information for logistics, and send shipment confirmation and tracking updates back to Amazon.
Built around Amazon SP-API.
FireFeed integrates with Amazon Selling Partner API to keep catalog, pricing, inventory, orders and shipment data aligned between Amazon and the seller's internal systems.
OAuth via Seller Central
SP-API token
Catalog · Orders · Shipping
Roles requested
- Pricing
- Inventory and Order Management
- Product Listing
- Direct-to-Consumer Shipping (restricted)
Each role is requested only when required to deliver the feature the seller has enabled.
Recipient and shipping data
FireFeed accesses recipient and shipping information only when required to fulfill Amazon orders, prepare shipments, generate shipping documentation, and transmit shipment confirmation or tracking updates.
Engineered for restricted-data handling.
FireFeed implements the security controls expected of an SP-API integration that may handle Personally Identifiable Information for shipment fulfillment.
Encryption in transit & at rest
TLS for all traffic, AES-256 for stored sensitive fields, secrets in a managed secret store.
Least-privilege access
Role-based access control, MFA for administrators, individual user accounts and audit logs.
Logging & incident response
Centralized logs, alerting and a documented incident response procedure with Amazon notification within 24 hours where applicable.
Tailored to the seller's volume and integrations.
FireFeed is offered with three packaging options. Pricing is quote-based and depends on the number of marketplaces, connected systems, monthly order volume, SKU volume, and integration requirements.
Starter
For small sellers getting started on Amazon.
- 1 Amazon marketplace
- Up to 5,000 SKUs
- Catalog & order sync
- Email support
Professional
For growing merchants with multiple integrations.
- Multiple Amazon marketplaces
- Up to 100,000 SKUs
- ERP/OMS connectors
- Shipping workflows
- Priority support
Enterprise
For high-volume sellers with custom needs.
- Unlimited SKUs and channels
- Custom integrations
- SLA & dedicated support
- Security & compliance reviews
Ready to talk?
Tell us about your Amazon operations and we will walk you through how FireFeed fits.